Black Friday can feel chaotic, but it’s also the perfect moment to make a meaningful investment in an everyday tote that elevates your routine. This guide walks you through how to assess your real daily needs, identify the must-have features of a truly functional tote, and shop Black Friday like a seasoned editor, not a frantic shopper. Discover how to choose a tote that will serve you beautifully on day one and day one thousand.

That split-second panic when your bag tips over? The subtle anxiety of an exposed laptop on the subway? It’s time to close the deal. We’re making the case for why the simple zipper is the ultimate luxury for the modern woman.